Is it to gain market share, boost share price or simply get through the week? Are you focused on process and transactions or do you see the people who make up your business?
Your staff spend anything between 30-60 hours per week with you; they think about work at home in the evenings, on holidays and at weekends. They are relieved and, if lucky, celebrate when things go well and fret and worry when things do not, regardless of whether these things are in their control. So the culture you create at work impacts their whole lives and those of their partners, their elderly parents, their children and ultimately society.
Do they feel secure, confident, welcome, acknowledged and empowered? Or are they anxious, stressed, frustrated, inhibited or simply bored and just praying for the weekend? What do they say about you and your organisation when they are at home? To friends, neighbours, at the local store, with the bank manager or their physician? All of whom are potential customers or clients of your services.
As leaders, you have the opportunity to practice a style of leadership that enhances the day to day lives of very many people, some of whom you may never meet. In so doing, you’ll earn the loyalty and respect of your teams and the reputation as a good employer, meaning less turnover, motivated people and a workspace that people actually enjoy coming to!
And when people feel secure, valued and are invited to contribute, they think better : the result great products, enviable customer service and a stellar reputation that starts with all the people they come in to contact with, both in and outside of the business.